Beauty news
3D rendering and A/B testing
#K-beauty manufacturing #k-beauty formulations #k-beauty trends
Published
Feb 16, 2023
Written by
saemi
Before we manufacture cosmetics, customer tests are conducted at least 1-2 times and at most 20 times. The most used method in this case is A/B testing.
The idea of A/B test is simple. A and B. You show two options to your customers and get a vote on which one looks better. This easy-to-use customer test is also one of the most enduring tests ever.
Especially in the case of cosmetics, since the image of appearance is very important, this test must precede manufacturing.
But there is a problem. It's hard to get a mock-up right away. Usually, after label design is completed, brand producers do not know the actual shape until production is finished. This is because the image of the container and the image of the label are considered and selected separately.
For this reason, there is a service that puts a label on the image of the container and implements it in 2D form, but this is also shown virtually, so there is a limit to performing a lively A/B test.
If so, how? Just use Mayk's automated 3D mockup production canvas. This service, available only to limited customers, customizes 3D containers in real time and places 2D labels on them. As a result, the customer gets the image of the desired cosmetics immediately, without delay, and after a little computation time.
Customers advertise cosmetics to their customers through TikTok and Instagram based on these close-to-life images.


Virtual, of course. However, this lively image is sometimes connected to customers' liking. Even before production is complete, brand owners even gain fandom.
3D images are traditionally known to be difficult to build and use in the web environment because they require a lot of mathematical resources. However, Mayk Canvas, which is equipped with optimized Korean solid containers and labels, solves many of these difficulties and is being recorded as a new production method for brand owners who want to develop their brands easily and sell them quickly.
Let's enjoy the operating environment of Canvas.



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